Free Tool

How Much Are Missed Calls Costing You?

Phone callers have already chosen your business. When nobody answers, many of them call the next one. Use this calculator to turn that gap into a concrete number you can act on.

Missed-Call Revenue Calculator

Stop guessing. Estimate what unanswered calls are actually costing your business.

Your Call Data

Inbound calls per week40 calls

Percentage of calls missed20%

Average value per job$250

When you answer a call, % that book30%

Full Funnel & Recovery

Callback recovery rate20%

Primary lead source

Estimated Revenue at Risk

Annual Revenue Lost to Missed Calls

$24,960

$2,080 / month$480 / week

Missed calls / week

8.0

Bookings lost / week

1.9

How this works: We use your answered-call booking rate as a proxy for what missed calls would have booked (a caller who reached out was at least as ready as one you spoke to). Missed calls × booking rate = potential bookings lost. We subtract the share you recover via callbacks, then multiply by your average job value. This is an estimate based on your inputs, not actual revenue.

AI Voice Receptionist

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Pull real numbers

Check your call history for a typical week. Don't guess; count the calls that actually came in and how many went unanswered.

Be honest about callbacks

If you return missed calls but only some book, your recovery rate matters. A high missed-call rate with strong callbacks is very different from the same rate with none.

Find the pattern

Missed calls often cluster after hours, at lunch, or during busy seasons. The after-hours percentage helps show where coverage breaks down.

Read the article behind this tool

What Really Happens When Your Small Business Misses the First Call?

Why a missed call isn't automatically a lost customer, but is an open invitation for the caller to keep looking.

Read the Article